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Quickly send and receive WhatsApp messages right from your computer.
Expand your reach by sending potential customers on Facebook and Instagram straight into a WhatsApp chat with your business. These ads will be delivered to people who are more likely to have a conversation with your business on WhatsApp, where you can guide them from consideration to action. Learn more.
A snack manufacturer uses the WhatsApp Business app to provide a personal shopping experience, turning customer questions into repeat business—including a 5X growth in sales. Read success story.
Businesses using our platform are charged per 24-hour conversation, with different rates by conversation category. There are four conversation categories on the WhatsApp Business Platform: marketing, utility, authentication, and service. Businesses can initiate a marketing, utility or authentication conversation with a template message.
WhatsApp Business is a free-to-download app. It’s available on Android and iPhone, and was built with the small business owner in mind. WhatsApp Business makes interacting with customers easy by providing tools to automate, sort, and quickly respond to messages.
Reach out to customers with business initiated messages across the buyer journey. Once you've secured a customer's opt-in, you can initiate messages to them on WhatsApp. These messages must be created with customizable message templates and can be text-based, media-based, or interactive.
WhatsApp Business offers a more personal customer experience so you can run your business better. Unlock the power of the WhatsApp API to deliver compelling experiences at scale with WhatsApp Business Platform. Learn more.
