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  1. Start learning about. Google Analytics. Google Analytics is the go-to platform for millions of website and app owners seeking to gain a deeper understanding of their website and app performance. With Google Analytics, you can fine-tune your digital strategy, optimize your campaigns, and take your online presence to new heights. Choose your path.

  2. Create account. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

  3. There are two ways to access Analytics: through a standalone account at http://www.google.com/analytics, or through your linked Google Ads account. You can sign in to your Analytics account from http://www.google.com/analytics. Click Sign in (at top right), and select Analytics.

  4. analytics.google.com › analytics › attributionanalytics.google.com

    Learn how to use Google Analytics attribution to measure and optimize your marketing impact across channels and devices.

  5. Create an account free of charge. Google Analytics gives you the tools you need to better understand your customer’s journey to improve your website, create tailored audience lists, personalize ads, and more.

  6. Official Google Analytics Help Center where you can find tips and tutorials on using Google Analytics and other answers to frequently asked questions.

  7. Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.

  8. Create a new Google Analytics 4 property. You need the Editor role to add properties to a Google Analytics account. If you created this account, you automatically have the Editor role.

  9. analytics.google.com › analytics › academyGoogle Analytics Academy

    Improve your Analytics skills with free online courses from Google.

  10. Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business. Measuring a website. To measure a website, you first have to create a Google Analytics account. Then you need to add a small piece of JavaScript measurement code to each page on your site.

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