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  1. Alfred E. Neuman is the fictitious mascot and cover boy of the American humor magazine Mad. The character's distinct smiling face, gap-toothed smile, freckles, red hair, protruding ears, and scrawny body dates back to late 19th-century advertisements for painless dentistry, also the origin of his "What, me worry?"

  2. Mar 3, 2016 · How did MAD Magazine's mascot, Alfred E. Neuman, come to be? This article traces his origins from a postcard, a lawsuit, and a farce to a symbol of irreverence and humor.

  3. Mar 17, 2016 · Learn how the iconic mascot of MAD magazine, with his grinning, gap-toothed face and "Me Worry?" caption, was inspired by a 1909 German calendar and a 1914 patent medicine ad. Discover the history and variations of Neuman's image, from a 1908 biology textbook to a 2012 patent lawyer's blog.

  4. …gap-toothed cover boy, the fictional Alfred E. Neuman, whose motto “What, me worry?” became the catchphrase of teenage readers. From 1956 Neuman was a write-in candidate in every presidential election, and Gaines once hung a Neuman campaign poster from the Leaning Tower of Pisa in Italy.

  5. Jan 23, 2013 · In this clip from 1977, publisher Bill Gaines talks about the real history of Alfred E. Neuman - the fictitious mascot and cover boy of Mad Magazine. Mad is an American humor magazine founded...

  6. Jul 20, 2021 · Learn how Mad magazine, the satirical humor publication that mocked everything from politics to comics, came to be in the 1950s. Discover how Alfred E. Neuman, its iconic mascot, was created and why he sparked a lawsuit.

  7. Mar 4, 2016 · Learn how a grinning boy on a postcard became MAD Magazine's mascot and cultural icon. Discover the origin story behind Alfred E. Neuman, involving a plum-pudding ad, a lawsuit, and a farce.