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Marketing on Xiao Hong Shu: A Beginner’s Guide & How to Get Started. Marcus Ho. If you’ve been paying attention to the social media world, you’ve probably heard of Xiao Hong Shu (XHS), also known as Little Red Book. But many marketers aren’t fully aware of its reach or its capabilities.
Jun 19, 2023 · Travel-related posts were up by 193% year-on-year in 2022 according to Xiaohongshu’s report. In Dragon Trail International’s January 2023 survey, Xiaohongshu stood out as the social media platform that respondents said they were most likely to use to plan outbound travel, chosen by 36%.
May 27, 2022 · To create the first post in Xiaohongshu, the first step is to click the symbol “+” at the bottom of the page to select the photos or videos you want to share. The first picture is like an advertising poster, so make sure to choose the most captivating image.
Jan 31, 2024 · Xiao Hong Shu, also known as XHS, is an up-and-coming social media platform that has caught the eye of many social media marketers. With over 2.6 million users in Malaysia alone, many are curious to see how it may impact the industry.
Aug 31, 2018 · XiaoHongShu is an application that thrives on user-generated content (UGC). Consumers post reviews and share their opinions on products, both the good and the bad. So simply posting product...
Jun 30, 2023 · Xiaohongshu is an algorithm-driven platform, meaning that search volume and post engagement strongly influence content performance. To maximize your content’s visibility and reach on Xiaohongshu, it’s important to understand the key factors that impact search rankings.
Nov 5, 2022 · 1. Write longer content with SEO mindset. How long should a post be? What kind of keywords should I cover? 2. Regular content planning. How often should I post on Red? When should I post on Red? 3. Optimize the first image and title. 4. Use hashtags. Elevate your China Marketing with AI-Driven Analytics and Creativity. Let’s Talk. 1.
