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Google Analytics for Beginners Learn the basic features of Google Analytics including how to create an account, implement tracking code, analyze basic reports, and set up goals and campaign tracking.
Step 2: Access your reports. Google Analytics collects data from your websites and apps to create reports that provide insights into your business. In this section, you will learn to see the data you've collected in the available reports and how to customize reports for your specific use cases. Part 1.
Learn how to improve your Analytics skills with free online courses from Google. Access lessons, quizzes, and practice exercises on various topics and features.
Course Overview. Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. You'll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. The course will also demonstrate how to analyze basic Audience, Acquisition, and Behavior ...
Google Analytics 4. The newest revision of the Google Analytics platform was released in October of 2020. Google Analytics 4 is a new take on App + Web properties and flows all data into one stream. GA4 also relies far more heavily on machine learning and aims to help analysts forecast with predictive analytics.
Aug 11, 2023 · Step 1: A user lands on a website with Google Analytics installed. The Google Analytics code sends a cookie to their web browser. Step 2: As the user interacts with the site, their actions are now being tracked by Google Analytics. Step 3: The user's interactions then get processed by the Google Analytics servers.
Processing and reporting. When the measurement code collects data, it packages that information up and sends it to Google Analytics to be processed into reports. When Analytics processes data, it aggregates and organizes the data based on particular criteria like whether a user’s device is mobile or desktop, or which browser they’re using.
