Yôsuke Nishi
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Giants and Toys (巨人と玩具, Kyojin to gangu), also titled The Build-Up, is a 1958 Japanese satirical comedy film directed by Yasuzo Masumura based on a story by Takeshi Kaikō.
The problem with the subs is that they do not respect the Japanese origin of the movie. The dialog is Americanised in a very lame way, and much of the humor of the film is lost. But that should not be interpreted to mean that the film is a light comedy...
Directed by Yasuzô Masumura. Starring Hiroshi Kawaguchi, Hitomi Nozoe and Osamu Abe.Blu-ray (Arrow) https://www.arrowvideo.com/12903210.htmlBlu-ray (Amazon) ...
Yasuzo Masumura's critique of post-war Japan is a go-for-broke work of art -- an inspired, energetic, colorful, complex, hilarious, shocking, hyperbolic and savage satire of capital and the social...
May 18, 2021 · At a time when a pandemic made plain all the ways in which unfettered capitalism weakens a populace, Arrow Video releases director Yasuzô Masumura’s ( Irezumi) Giants and Toys ( Kyojin to gangu ), an adaptation of Takeshi Kaikô’s 1957 novel, on Blu-ray for a global audience.
Giants and Toys is a snappy fast paced drama that makes its points loud and clear while dipping into the absurd. The corporate world is depicted as dog eat dog - sales at the forefront of everything, no concern for any of the people involved and the customers just a commodity to be fought over.
Nishi is an advertising executive for a caramel company that is planning to launch a new product, in fierce competition with two other companies. His boss builds up Kyoko, a vivacious girl with bad teeth, as their mascot. Kyoko is smitten with Nishi when he is assigned to look after her.
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