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2 days ago · Design effective landing pages Ensuring landing pages meet Google’s policy requirements. When it comes to landing pages for sensitive category ads, transparency and compliance are paramount ...
Jun 7, 2024 · In June 2024, Google will update the advertiser verification programme to add a new optional verification to verify the affiliation of the advertiser/individual with the organisation that...
Jun 21, 2024 · Fortunately, Google offers a great free tool called the Google Ads Transparency Center that allows you to see what your competitors’ image, text, or video advertisements look like. The Importance of Monitoring Your Competition
Jun 6, 2024 · "Ads and assets" recommendations help advertisers refine brand ads, create new ads, show the best performing ads most often, and organize ads into better ad groups. Assets recommendation types,...
Jun 10, 2024 · Here are the overall trends for Google Ads and Microsoft Ads in 2024 you need to know: Click-through rate improved for most industries. 70% of industries saw an increase in CTR year over year, some significantly, with an overall average increase of 5% since 2023.
Jun 17, 2024 · 1. Ad strength now impacted by creative count and diversity. From the beginning with Performance Max ads, you were able to provide multiple different images, videos, and other text assets to support your creatives. The performance you saw would rely a good amount on how good those assets were.
Jun 16, 2024 · Google Ads is not transparent in offering all of the search queries in which your ads were displayed and even clicked. This leaves advertisers without the complete data. In addition, their automated campaign types (performance max) do not offer enough data for advertisers to optimize properly.
