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  1. Jun 16, 2024 · At the heart of this phenomenon is Xiaohongshu, a Chinese app that has become the Instagram of choice for Mainland tourists. However, as hordes of visitors descend upon Kennedy Town’s narrow streets, armed with mobile phones, cameras and a thirst for likes, a troubling pattern emerges.

  2. Jun 12, 2024 · But what makes Xiaohongshu the darling of international brands, and more importantly, how can they harness its power to the fullest? This guide unveils the strategies that can help foreign brands thrive on Xiaohongshu to capture the hearts and minds of Chinese consumers.

  3. Jun 8, 2024 · Xiaohongshu has gradually reshaped Hong Kong’s tourism landscape, as influencers share ideas and tips for previously unheralded destinations.

  4. Jun 6, 2024 · In XiaoHongShu, you'll find three main types of content: static images, carousel photos, and short-form vertical videos. Picking the right content type is key — as it depends on your niche and what your audience likes.

  5. chromewebstore.google.com › detail › xiaohongshu-for-desktopXiaohongshu for Desktop

    Experience Xiaohongshu for desktop like never before: Chrome extension that brings exciting and creative content to your screen. One click open xiaohongshu for desktop, browsing screen size is...

  6. Jun 17, 2024 · On Xiaohongshu (XHS), the hashtag “mixed-race makeup” (#混血妆) has amassed 190 million views, while “mixed-race Asian makeup” (#混血亚裔妆) has 3.82 million views. Similarly, on Douyin, the hashtag “mixed-race makeup (#混血妆) has 1.37 billion plays, and “Asian makeup” (#亚裔妆容) has 1.15 billion plays.

  7. Jun 14, 2024 · Xiaohongshu's focus on users actively seeking information about specific products makes it an ideal platform for targeting warm audiences. Unlike other social media platforms with broader user bases, Xiaohongshu attracts individuals interested in researching and exploring particular products.