Search results
In other words, the content of international communication of China’s national cultural image should focus on the glamor of abundant connotation, strong humanist spirit and consonant consciousness of Chinese culture while so-called “down-to-earth” refers to the style appropriate to an efficient international communication of China’s ...
Aug 27, 2022 · This research aims to tap into the international image of Beijing presented on Twitter, and provide data support for the relevant Chinese and Beijing authorities to develop communication strategies, as well as providing a reference for other cities aiming to manage their international image.
Aug 24, 2017 · Among the different aspects of the image of Beijing, its cultural image has to be the most successful. Within the vocabulary of foreign media, Beijing is recognised as a cultural capital. Moreover, the focus has extended from the unique oriental tradition and culture to some modern and international cultural phenomena.
The national image communication of this Beijing Winter Olympic Games has the outstanding characteristics of multi-dimensional connotation and subject to many layers.
Oct 8, 2022 · Based on the international communication practices during the Beijing Winter (Paralympic) Games, this paper shows that the communicators of the Beijing Winter (Paralympic) Games mainly...
Based on the international communication practices during the Beijing Winter (Paralympic) Games, this paper shows that the communicators of the Beijing Winter (Paralympic) Games mainly adopted communication strategies such as constructing multidimensional images for multiple subjects, deepening emotional identification, creative expressions to ...
Mar 28, 2014 · While the first part of the chapter defines the concept of national image and explains the relationship between the mass media and national image construction, the second identifies what causes intercultural conflicts in mass media negotiation and proposes strategies for managing this tension.
