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Established in 1947, Crocodile is an international fashion and lifestyle brand that delivers timeless, quality and functional wear.
The “Crocodile” brand was originated in Singapore in 1947. It started out selling singlets, and had since grown into an international lifestyle brand. The founder, Dato’ Dr Tan Hian Tsin, labeled the brand after a “tough animal” with an enduring lifespan and exotic skin.
Brand Story. Start Up & Growth. In the beginning, Crocodile opted to sell singlets – a popular clothing item back then as they were easy to produce. Not long after, it ran into stiff competition from better known global brands.
To compete with higher competition, Crocodile implemented "single brand, multiple products" strategy and added shirts, trousers, underwear, ties, socks and handkerchiefs in its suite offerings. By the end of 1950s, Crocodile also offered footwear and travel ware.
Crocodile. 378,510 likes · 1,394 talking about this · 202 were here. Crocodile is an international brand founded in Singapore in 1947.
Crocodile. 377,886 likes · 697 talking about this · 201 were here. Established in 1947, Crocodile is an international fashion and lifestyle brand that delivers timeless, quality and functional wear.
Discover exciting deals and promotions from Crocodile MY Official on Shopee Malaysia! Get the best prices and exclusive free shipping vouchers every day.
Crocodile. 379,258 likes · 85 talking about this · 210 were here. Crocodile is an international apparel brand founded in Singapore in 1947. #CrocodileInternational
