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5 days ago · Qualcomm’s sponsorship of the Manchester United shirt signifies its commitment to raising awareness of the Snapdragon brand, said chief marketing officer Don McGuire. It’s part of a broader and sustained effort to help build the company’s position in PCs and other categories, he said.
5 days ago · Despite a decade of struggles on the pitch, Manchester United’s commercial appeal remains formidable. The club’s CEO of alliances and partnerships, Victoria Timpson, was instrumental in securing the new sponsorship deal. She ventured to San Diego to negotiate with Qualcomm’s CMO, Don McGuire.
3 days ago · All three of Manchester United's shirts for the 2024/25 season will boast Snapdragon across the front and their £60m a year deal will see them represent the Premier League giants for the next ...
5 days ago · Don McGuire, the chief marketing officer (CMO) of Qualcomm, which owns Snapdragon, said he's hoping the results on the pitch help make the new deal worthwhile.
4 days ago · This sponsorship will signify Qualcomm’s commitment to raising awareness of the Snapdragon brand, according to Chief Marketing Officer, Don McGuire.
4 days ago · Qualcomm CMO and SVP, Don McGuire, added: “Snapdragon delivers premium experiences, and our partners are best in class. The Mercedes-AMG PETRONAS Formula One Team is the leading tech-forward team in F1, making them the ideal partner of choice for the Snapdragon brand.”
2 days ago · Qualcomm SVP and CMO, Don McGuire, added: “We are proud to bring the power of Snapdragon together with one of the most iconic names in world sport.” “We look forward to showcasing Snapdragon to Manchester United fans everywhere and joining the new era of technology innovation at Old Trafford,” said McGuire.
