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Alan Siegel (born August 26, 1938) is the CEO of Siegelvision, a brand identity consultancy. He is the founder and chairman emeritus of the global brand strategy firm Siegel+Gale.
Over five decades, Alan has gained the stature of both pillar of the establishment and provocative iconoclast while building Siegel+Gale, one of the leading global brand consultancies. In 2011, Alan created Siegelvision, a new company focused on solving tough branding and communications problems for purpose-driven organizations.
Alan Siegel. About Contact Oral Histories Features Podcasts Open Menu Close Menu. About Contact Oral Histories Features Podcasts Introduce your brand. Journalist & Pop Culture Expert ...
22 Okt 2021 · Alan Siegel was a branding pioneer who designed the NBA logo in 1969, inspired by a photo of Jerry West. He shares his story, sports background and reaction to the logo's popularity and controversy.
Alan Siegel. About Contact Oral Histories Features Podcasts Open Menu Close Menu. About Contact Oral Histories Features Podcasts I talk to creative people for a living. I cover TV, movies, music, and general nostalgia with a little bit of sports mixed in for The Ringer. For the last decade, I’ve specialized in in-depth pop culture ...
22 Apr 2011 · In 1970, Alan Siegel created the NBA's iconic logo, based on a picture of Los Angeles Lakers' star Jerry West dribbling up the basketball court. Today this logo, with its white silhouette against...
7 Jun 2017 · Alan Siegel, the brand identity consultant who created the NBA logo in 1969, reveals how he used a photo of Jerry West as the basis for the silhouette. He also shares his interactions with the Hall of Famer, who is uncomfortable with being the symbol of the league.
