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Roberto Críspulo Goizueta Cantera (November 18, 1931 – October 18, 1997) was a Cuban-born American business executive who served as the chairman, president, and chief executive officer (CEO) of The Coca-Cola Company from August 1980 until his death in October 1997.
Life and Work of Roberto Goizueta Nov. 18, 1931 – Oct. 18, 1997 Roberto Críspulo Goizueta was born in Havana, Cuba, in 1931. After graduating from the Jesuit Colegio de Belén, the young Roberto spent a year at the Cheshire Academy in Connecticut, where he learned English. He then attended Yale
Roberto Crispulo Goizueta was a Cuban-born American businessman who served as chairman and CEO of the Coca-Cola Company. During his 16-year leadership he increased Coca-Cola’s market value from $4 billion in 1981 to roughly $150 billion at the time of his death.
Jun 3, 2019 · Learn how Roberto C. Goizueta, former CEO of The Coca-Cola Company, transformed the business with his vision, integrity and risk-taking. Discover his journey from Cuba to the U.S., his mentorship by Robert W. Woodruff, and his impact on global business.
Oct 19, 1997 · Roberto C. Goizueta, a Cuban refugee who became chairman and chief executive of the Coca-Cola Company, strengthening its global dominance in soft drinks and building one of the...
Oct 19, 1997 · Roberto C. Goizueta, an aristocratic and unpretentious Cuban immigrant whose 16-year leadership of Coca-Cola Co. transformed the once-floundering soda maker into one of the world’s richest ...
Oct 27, 1997 · A s the pre-eminent general in the cola wars, Coca-Cola CEO Roberto C. Goizueta was the ultimate brand loyalist. His devotion to Coke made him wealthy and enriched his shareholders, as...
