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Learn what bounce rate is, how it is calculated, and how to lower it in Universal Analytics. Find out how to examine your bounce rate from different perspectives and what factors affect it.
Engagement rate and bounce rate are important metrics in Google Analytics that enable you to measure and analyze user engagement with your website or app. Both metrics are defined in terms of...
Apr 30, 2024 · Historically, the bounce rate Google Analytics referred to was the percentage of single-page sessions or bounces across your site. For instance, landing on a web page and leaving without any interaction, such as clicking on an internal link or navigating to another page, counted as a bounce in UA—it didn’t matter if that single session ...
About bounce rate A bounce is a single-page session on your site. In Analytics, a bounce is calculated specifically as a session that triggers only a single request to the Analytics...
Jan 24, 2022 · When Google Analytics 4 was introduced, bounce rate was not available (even though many people used it in the previous versions of GA). However, after a couple of years, it is back. In this tutorial, I will explain what it is and how it is different from the previous versions.
Jul 15, 2021 · Bounce rate is a metric that measures the percentage of people who land on your website and do completely nothing on the page they entered. So they don’t click on a menu item, a ‘read more’ link or any other internal links on the page. This means that the Google Analytics server doesn’t receive a trigger from the visitor.
Bounce rate is a key web performance metric that can tell you a lot about the different pages on your site and about your traffic. This tutorial will explain what bounces are, how to track bounce rate in Google Analytics and how to break down the metric to give you insights into what could be driving the metric.
