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  1. Dictionary
    product placement

    noun

    • 1. a practice in which manufacturers of goods or providers of a service gain exposure for their products by paying for them to be featured in films and television programmes: "product placement is common practice in American movies"
  2. Dec 31, 2022 · Learn what product placement is, how it works, and see some examples of it in movies, TV shows, and videos. Find out how product placement can create positive feelings, explicit and implicit effects, and trends in the advertising industry.

  3. Jul 12, 2023 · Product placement is a marketing technique that showcases products in media, such as movies, TV, social media, or ads. Learn how it works, its benefits, and best practices for small businesses.

  4. Consumer research. v. t. e. Product placement, also known as embedded marketing, [1] [2] [3] [4] is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent.

  5. Jun 16, 2023 · Product placement refers to a marketing strategy in which brands or products seamlessly integrate into various media, such as movies, TV shows, or music videos. It involves intentionally including specific items or brands within the content to promote or endorse them to the audience.

  6. What is Product Placement? Product placement is a popular marketing strategy wherein branded products or services are strategically integrated into various forms of audio or visual content with broad audience appeal.

  7. Oct 10, 2023 · Product placement marketing, also called embedded marketing, is a strategic advertising approach where brands incorporate their products or services seamlessly into a larger media narrative, usually without explicit acknowledgment as an advertisement.

  8. Learn what product placement is, how it works, and why it is effective in marketing. Discover the different types of product placement, the rules that regulate it, and some examples from films and social media.