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Learn how the IBM logo evolved from a globe to a simple 8-bar, created by legendary designer Paul Rand. Explore the different versions of the logo and their meanings over the decades.
Shown here is the IBM Developer logotype. It’s the primary brand identifier and always used in conjunction with either the IBM 8-bar logo or an IBM expressive logo. The logotype is consistent with all other officially branded IBM name treatments.
IBM - United States
Oct 30, 2023 · Learn how the iconic IBM logo has changed over 100 years to reflect the company's vision and identity. See the origins, variations, and meanings of the IBM logo design, from cursive script to solid blue.
Aug 29, 2023 · Learn how the IBM logo evolved from a simple black name to a blue striped emblem of innovation and trust. Discover the symbolism, design, and impact of the iconic logo that represents the tech giant.
Though the design is relatively simple, it’s an emblem often associated with strength and professionalism. Here’s your guide to IBM logo history. The IBM symbol, like the company itself, has evolved numerous times over the years, growing increasingly more refined and impactful.
Learn about the origins and changes of the IBM logo, from the initials of International Business Machines to the iconic striped emblem. Discover the font, color and design elements that reflect the company's history and vision.
