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Erling Persson (21 January 1917 – 28 October 2002) was the founder of H&M (Hennes & Mauritz). He got the idea following a post-World War II trip to the United States: He was impressed by the country's efficient, high-volume stores.
Our founder had a vision. Erling Persson wanted to make great fashion available and affordable to everyone and do this in the right way. From a single store in 1947 we became a family of brands offering fashion and design to customers worldwide. This is our story.
Nov 1, 2002 · Erling Persson, the founder of the fashion retailer Hennes & Mauritz, popular worldwide for its concept of ''disposable chic,'' died on Monday at his home here. He was 85. H&M...
H&M was founded by Erling Persson in 1947 under the name Hennes. The company's current CEO is Daniel Erver who replaced former CEO Helena Helmersson in January 2024.
The company was founded in 1947 by Erling Persson with the very first shop established in Västerås, Sweden. The original name of the business was called “Hennes” (pictured below), which is Swedish for “hers”, as the store at the time exclusively sold womenswear.
In 1947, our founder had a vision. Erling Persson wanted to make great fashion available to everyone and to do it in the right way. He built the foundation for a customer-focused, creative, value-driven and responsible company.
Oct 30, 2002 · PARIS — Erling Persson, the founder of global fast-fashion phenomenon H&M, died Monday in Stockholm after a short illness. He was 85. A company spokeswoman said the family declined to disclose...
