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  1. May 8, 2024 · [Popular picks] The best of Xiaohongshu content. Discover the warmth of the community, find inspiration in the small moments in everyday life, and learn about the latest trending topics and...

  2. 3 days ago · 19. Xiaohongshu 's emphasis on user-generated content and community-driven commerce could influence future trends in online shopping and digital marketing. 20. With its growing user base and expanding brand partnerships, Xiaohongshu is poised for further growth, making it a platform to watch in the coming years.

  3. Apr 23, 2024 · It started as a platform catering to the beauty and fashion community but has now expanded to cover various topics, including travel, food, fitness, and lifestyle. Billed as a Chinese version of Instagram, Xiaohongshu is China’s most trusted social shopping platform.

  4. May 12, 2024 · With an anticipated IPO by 2024, Xiaohongshu is now a prime China marketing channel. It captivates a wealthy, young urbanite audience and serves as a dynamic lifestyle platform, essential for engaging niche, affluent groups.

  5. Apr 24, 2024 · BEIJING – Chinese social media app Xiaohongshu has been Ms Eldrida Yeong’s constant companion as she navigates her way around the kitchen. A week ago, as the 26-year-old senior programme ...

  6. 6 days ago · In ranking channels used for destination information, Janice Meng, market research analyst, DTI, said Xiaohongshu was top at 52 per cent, Douyin 43 per cent, Ctrip 37 per cent, and tying with friends, family and acquaintances, and 36 per cent bloggers and key opinion leaders.

  7. May 9, 2024 · Dior has taken the lead in joining the Xiaohongshu Mini Program and online mall function. Image: Dior Xiaohongshu . To close the loop from interest to sales, Xiaohongshu has launched a mini program function, where brands can create customized interface designs and complete sales conversions on Xiaohongshu’s online mall.

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